Legacy Society

 

 


Currently I am interning for KVCR TV/FM for graphic design specializing in branding. This was one of my first projects.  

Brief background

Legacy Society is a branch of KVCR designed to maintain the channel's future, to pass down to new generations through donating one's estate.

The Logo

I did some research on trees and their meanings and I found that the cherry blossom tree stands for rebirth and awakening. I chose gold because it is a timeless metal and violet blue because it symbolizes trust, warmth, and wisdom. 

Currently I'm working on branding materials such as stationery package, brochure, web page and collaborating with another intern on motion graphics for a commercial spot.

I'm really excited how this project is coming together, stay tuned to see how it turns out!